customer: mediaсube is an official partner network of youtube.

task: to develop the brand identity.

solution: mediacube assists bloggers in the promotion and monetization of creative work, as if providing them with the superpower. the idea of superpower provided by the brand laid the foundation for identity. the key element is a multilayer form of contours, a superpower shell. this visual metaphor of amplification is applied in different cases, and the number of contours in it is limited only by the form, specific nature of the carrier and fantasy of the designer.

as part of identity there was an authentic approach used in terms of the work with photo and motion graphics, which shaped the appearance of social networks and set a special, modern and vivid image of the brand in digital.
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