Packaging design and naming for apple cider
Packaging design and naming for apple cider
Sad Padre is an authentic apple cider produced in San Diego, California. It’s a gluten-free product with no added sugars or concentrates.
Our task was to create a tribute project for the local baseball team, the San Diego Padres. It had to be something special and meaningful – something that fans would appreciate and enjoy.
Baseball is all about the game and enjoying good times filled with laughter, cheers, and fun.
Our cider is the perfect match. "Sad Padre" is a play on words and meanings – Padre, as the team mascot, looks sad as he gazes at the baseball-shaped apple, symbolizing the exciting start of a game and the joy of a thrilling experience.
Baseball is all about the game and enjoying good times filled with laughter, cheers, and fun.
Our cider is the perfect match. "Sad Padre" is a play on words and meanings – Padre, as the team mascot, looks sad as he gazes at the baseball-shaped apple, symbolizing the exciting start of a game and the joy of a thrilling experience.
The design had to align with the concept, so we based it on a handcrafted illustration.
We combined the Padres' yellow with natural green and red, representing the ripe apples used in cider production. The packaging design is minimalistic and well-structured. We placed the logo vertically and aligned it with the illustration, creating a perfect composition. Once you see the can and pick it up, you feel the vibe and anticipate the game. It’s all about excitement, fun, and a positive atmosphere. Go, Padres!
