Services

Services speaks louder than words
hello@aidapioneer.com
hello@aidapioneer.com
hello@aidapioneer.com
Select a service for more information
Discovery

We begin with a strategic online discovery meeting with the company team to delve deep into the project. If necessary, we organize interviews with key stakeholders and client executives. Based on the data we collect from these interviews and our desk research, we prepare a document that includes a survey of the industry market, an analysis of major competitors from a branding perspective, and our initial brand hypothesis.

Deliverables
  • Discovery meeting and interviews with the team to learn about the company's status, upcoming plans, and long-term goals

  • Market research, including trends, perspectives, and barriers

  • Competitor research and analysis

  • Target audience segmentation, tribes, and ICP (Ideal Customer Profile)

  • Brand hypothesis

read more>
Brand Platform

We help you identify what your brand stands for and what makes it uniquely defensible by turning insights and implications into a unique positioning. Our team combines brand foundations, positioning, value proposition, personality, brand metaphor, and other brand assets to create a detailed brand platform.

Deliverables
  • Vision and mission statements

  • Brand essence and positioning statement

  • Value propositions and proof points

  • Brand personality

  • Brand attributes

  • Brand metaphor

  • Brand archetype

  • Brand pyramid

  • Tone of voice and communication principles

  • Brand slogan

read more>
Naming

We start working on your brand name based on the brand platform or a detailed brief. Our team begins by generating a wide range of options before narrowing it down to a presentation of 10 name options that have been preliminary screened for domain and trademark availability. After the approval of 2-3 names, we supervise the final copyright and trademark checks with your legal team. If necessary, we go for a second round of naming.

Deliverables
  • Up to 10 name options in a detailed PDF presentation with descriptions and mood boards

  • Up to 10 additional name options in the second round

  • Up to 10 name options in the third round, if needed, at an additional cost

  • URL recommendations

  • Assistance with the trademark process, if needed, for a separate fee

read more>
Logo & Packaging Design Concept

First, we ensure that you provide us with all the assets we need to get started, such as product information, packaging sizes, or dielines from your printer. You will receive a handy checklist of everything needed. We then have a creative meeting with your team to learn all about your brand's visual expectations. At this stage, we research the niche and conduct a strategic design review, including competitor analysis, design trends, color coding, brand architecture schemes, visuals, and more. We discuss the document with you in a meeting to finalize our future visual strategy.

Within 2-3 weeks, we provide you with the first look at your packaging/label design options. We come up with 2-3 concepts on up to 5 SKUs to create a complex vision of the brand architecture. Our team presents the project online and delivers the PDF file with mockups and visualizations. We include up to 10 refinements. After the final approval, the concept is prepared for adaptation.

Deliverables
  • Design review meeting and PDF presentation

  • Up to 10 additional name options in the second round

  • 2-3 packaging/label design concepts, including logos if needed

  • Brand architecture scheme

  • Up to 10 refinements to finalize the concept

Note: The basic cost does not include the following:
  • Original third-party photography, illustration, typography, or stock licensing fees

  • Print or web licensing fees for non-royalty-free fonts

  • Printing, print management, or press-checks

read more>
Adaptation on SKUs & Print-Ready Files

Once we receive final approval on the design concept, we adapt it to all necessary SKUs, create layouts, and package them for print so you can directly send them for production.

Deliverables
  • Design and layouts for all necessary SKUs

  • Print-ready files

read more>
Packaging & Logo Guide

We develop a detailed logo and package design guide in digital (microsite) or PDF format to make it easy for you to maintain the brand and organize processes in-house.

Deliverables
  • Brand visual architecture

  • Layouts, principles, and rules

  • Colors/Pantones

  • Logo standards

  • Logo usage and zones

  • Typography standards

  • Images/illustrations

  • Printing formats

read more>
Product 3D Renders

We will develop a realistic set of renders that perfectly demonstrate the package design, highlighting key elements. We will create a full presentation case, including all SKUs in appropriate setups. The basic package includes up to 20 static and animated images.

Deliverables
  • Presentation case

  • Up to 20 static and animated product images

read more>
Social Media Playbook

We prepare a detailed strategy for the effective digital presence of your brand. We review relevant competitors, identify markets and target audience segments, set up KPIs, determine tone of voice (TOV) and content types, create imagery and posting guidelines, develop copywriting principles, and basic sets of social media templates. If needed, we can also develop a complex brand identity guide for social media.

Deliverables
  • Digital marketing and social media strategy

  • Review of competitor's social media profiles and posting styles

  • Content types for each platform

  • Tone of voice, imagery guidance, posting cadence, and hashtag usage

  • Messaging copywriting for overview and ongoing language usage

  • Key online profiles to follow for community development

  • Social media templates for ongoing use in vertical and horizontal formats

  • Social media brand identity guide

read more>
Product Cards & Banners for E-Commerce

We will develop an effective selling set of product cards/banners for e-commerce. The basic package includes up to 10 static and animated images. We will use stock images, create unique illustrations and icons. We can also organize a photo set if needed.

Deliverables
  • Creative idea and visual concept

  • Taglines and copy/brand and product description

  • Key visuals

  • Animation

read more>
Website Design

We start with research, come up with mood boards and references, discuss them with your team, and create the site map. Within 2-3 weeks, we present 2 design concepts. We include up to 10 refinements. After final approval, we prepare identified page templates with recommendations for animation and content design. We prepare Figma files ready for a developer.

Deliverables
  • References, mood boards

  • Site map

  • Content organization and wireframe

  • Design of up to 6 identified page templates

  • Recommendations for design elements and animation used throughout the website

  • Figma files for the preferred developer

  • Supervision of the development

  • Site development

read more>
Product Video

We create an effective creative script for a brand/product video to present the new brand (or rebranded). After approval, we organize the production and select the most relevant team. The production cost varies and depends on the complexity of the video, such as 2D CG, 3D modeling, or shooting.

Deliverables
  • Creative script with storyboard

  • Production supervision

  • Video production

read more>
Discovery

We start with a strategic online meeting with the company team to dive deep into the project. If needed, we organize interviews with key stakeholders and client executives. Based on the collected data from interviews and our desk research, we prepare a document that includes a survey of the market industry, analysis of major competitors from the point of view of branding, and our initial brand hypothesis.

Deliverables
  • Discovery meeting and interviews with the team to learn about company status, upcoming plans, and long-term goals

  • Market research, including trends, perspectives, and barriers

  • Competitor research and analysis

  • Target audience segmentation, tribes, and ICP

  • Brand hypothesis

read more>
Brand Platform

We turn insights and implications into a unique positioning that identifies what your brand stands for and what makes it defensibly unique. The brand foundations, positioning, value proposition, personality, brand metaphor, and other brand assets are combined in a detailed brand platform.

Deliverables
  • Vision and mission statements

  • Brand essence and positioning statement

  • Value propositions and proof points

  • Brand personality

  • Brand attributes

  • Brand metaphor

  • Brand archetype

  • Brand pyramid

  • Tone of voice and communication principles

  • Brand slogan

read more>
Naming

Based on the brand platform or a detailed brief, we start working on your brand name. We begin with a broad approach before narrowing down to a presentation of 10 preliminary screened name options for domain and trademark availability. After the approval of 2-3 names, we supervise the final copyright and trademark checks with your legal team. If needed, we go for a second round.

Deliverables
  • A detailed PDF presentation of up to 10 name options with descriptions and mood boards

  • Up to 10 additional name options in the second round

  • Up to 10 name options in the third round, if needed, at an additional cost

  • URL recommendations

  • Assistance with the trademark process, if needed, for a separate fee

read more>
Logo & Brand Identity Concept

First, we ensure that you provide us with all of the assets we'll need to get started. You'll receive a handy checklist of everything needed. We then hold a creative meeting with your team to learn everything we need to know about the brand's visual expectations. At this stage, we research the niche and conduct a strategic design review, including competitor analysis, design trends, color coding, visuals, etc. We discuss the document with you in a meeting to finalize our future visual strategy.

Within 2-3 weeks, we provide you with the first look at your brand identity design options. We come up with 2-3 concepts on up to 10 touchpoints. Our team presents the project online and delivers the PDF file with mockups and visualizations. We include up to 10 refinements. After the final approval, the concept is prepared for adaptation, and the brand guide is created.

Deliverables
  • Design review meeting, PDF presentation including brand audit, mood boards, styles, fonts, finishing techniques, production formats, design treatments

  • 2-3 logo & identity concepts demonstrated on up to 10 touchpoints

  • Up to 10 refinements to finalize the concept

read more>
Brand Guide

We develop the approved visual identity into a concise and detailed set of brand guidelines and assets in digital (microsite) or PDF format to make it easy for you to maintain the brand and organize processes in-house.

Deliverables
  • Basic: color & logo standards, improper logo usage, typography standards, typography alternatives

  • Digital: digital/web sizing standards, letterhead e-signatures, social media banner & profile images, social media post examples, social media guidelines, imagery selection, imagery guidelines, icon set (up to 10 custom icons), hero screen website concept

  • Print: print logo sizing standards, business cards, letterheads, branded goods

read more>
Website Design

We start with research, come up with mood boards and references, discuss them with your team, and create the sitemap. Within 2-3 weeks, we present 2 design concepts. We include up to 10 refinements. After the final approval, we prepare identified page templates with recommendations for animation and content design. We prepare Figma files ready for a developer.

Deliverables
  • References, mood boards

  • Sitemap

  • Content organization and wireframe

  • Design of up to 6 identified page templates

  • Recommendations for design elements and animation used throughout the website

  • Figma files for a preferred developer

  • Supervision of the development

  • Site development

read more>
Social Media Playbook

We prepare a detailed strategy for your brand's effective digital presence. We review relevant competitors, identify markets and target audience segments, set up KPIs, determine tone of voice (TOV) and content types, create imagery and posting guides, develop copywriting principles, and provide basic sets of social media templates. If necessary, we'll also develop a comprehensive brand identity guide for social media.

Deliverables
  • Digital marketing and social media strategy

  • Review of competitor social media profiles and posting styles

  • Content types for each platform

  • TOV, imagery guidance, posting cadence, and hashtag usage

  • Messaging copywriting for overview and ongoing language usage

  • Key online profiles to follow for community development

  • Social media templates for ongoing use in vertical and horizontal formats

  • Social media brand identity guide

read more>
Brand Video

We create an effective creative script for a brand/product video to introduce your new brand or rebrand. After approval, we'll organize production and select the most relevant team. The production cost will vary depending on the video's complexity, such as 2D CG, 3D modeling, or shooting.

Deliverables
  • Creative script with storyboard

  • Production supervision

  • Video production

read more>
Discovery

We begin with a strategic online discovery meeting with the company team to delve deep into the project. If necessary, we organize interviews with key stakeholders and client executives. Based on the data we collect from these interviews and our desk research, we prepare a document that includes a survey of the industry market, an analysis of major competitors from a branding perspective, and our initial brand hypothesis.

Deliverables
  • Discovery meeting and interviews with the team to learn about the company's status, upcoming plans, and long-term goals

  • Market research, including trends, perspectives, and barriers

  • Competitor research and analysis

  • Target audience segmentation, tribes, and ICP (Ideal Customer Profile)

  • Brand hypothesis

Brand Platform

We help you identify what your brand stands for and what makes it uniquely defensible by turning insights and implications into a unique positioning. Our team combines brand foundations, positioning, value proposition, personality, brand metaphor, and other brand assets to create a detailed brand platform.

Deliverables
  • Vision and mission statements

  • Brand essence and positioning statement

  • Value propositions and proof points

  • Brand personality

  • Brand attributes

  • Brand metaphor

  • Brand archetype

  • Brand pyramid

  • Tone of voice and communication principles

  • Brand slogan

Naming

We start working on your brand name based on the brand platform or a detailed brief. Our team begins by generating a wide range of options before narrowing it down to a presentation of 10 name options that have been preliminary screened for domain and trademark availability. After the approval of 2-3 names, we supervise the final copyright and trademark checks with your legal team. If necessary, we go for a second round of naming.

Deliverables
  • Up to 10 name options in a detailed PDF presentation with descriptions and mood boards

  • Up to 10 additional name options in the second round

  • Up to 10 name options in the third round, if needed, at an additional cost

  • URL recommendations

  • Assistance with the trademark process, if needed, for a separate fee

SERVICES

The versatility and unity of our team allow us to be the unique pilot of the solutions we develop

Schedule a call

Our latest projects

Justin Joy Brand Identity - Aida Pioneer
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Binpong Brand Identity - Aida Pioneer
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ALLYOUNG Packaging Design - Aida Pioneer
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BALI BU Packaging Design - Aida Pioneer
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TRADEL.TECH Brand identity - Aida Pioneer
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BINAR LAB Brand identity - Aida Pioneer
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TUMAR INVEST Brand identity - Aida Pioneer
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JETUP Brand identity - Aida Pioneer
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ALVADO Packaging Design - Aida Pioneer
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MARKELL COSMETICS Packaging Design - Aida Pioneer
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WHITE SQUARE Brand identity - Aida Pioneer
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STARLING Brand identity - Aida Pioneer
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Frudoza Packaging Design - Aida Pioneer
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DANONE GREEK Packaging Design - Aida Pioneer
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RASKROI Brand identity - Aida Pioneer
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  • Naming
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Soul Brand Identity and Packaging design - Aida Pioneer
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ZATECKY GUS Packaging Design - Aida Pioneer
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Akvavit Packaging Design - Aida Pioneer
  • Packaging Design
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