Services

We help you identify what your brand stands for and what makes it uniquely defensible by turning insights and implications into a unique positioning. Our team combines brand foundations, positioning, value proposition, personality, brand metaphor, and other brand assets to create a detailed brand platform.

We start working on your brand name based on the brand platform or a detailed brief. Our team begins by generating a wide range of options before narrowing it down to a presentation of 10 name options that have been preliminary screened for domain and trademark availability. After the approval of 2-3 names, we supervise the final copyright and trademark checks with your legal team. If necessary, we go for a second round of naming.

First, we ensure that you provide us with all the assets we need to get started, such as product information, packaging sizes, or dielines from your printer. You will receive a handy checklist of everything needed. We then have a creative meeting with your team to learn all about your brand's visual expectations. At this stage, we research the niche and conduct a strategic design review, including competitor analysis, design trends, color coding, brand architecture schemes, visuals, and more. We discuss the document with you in a meeting to finalize our future visual strategy.

Within 2-3 weeks, we provide you with the first look at your packaging/label design options. We come up with 2-3 concepts on up to 5 SKUs to create a complex vision of the brand architecture. Our team presents the project online and delivers the PDF file with mockups and visualizations. We include up to 10 refinements. After the final approval, the concept is prepared for adaptation.

Once we receive final approval on the design concept, we adapt it to all necessary SKUs, create layouts, and package them for print so you can directly send them for production.

We develop a detailed logo and package design guide in digital (microsite) or PDF format to make it easy for you to maintain the brand and organize processes in-house.

We will develop a realistic set of renders that perfectly demonstrate the package design, highlighting key elements. We will create a full presentation case, including all SKUs in appropriate setups. The basic package includes up to 20 static and animated images.

We prepare a detailed strategy for the effective digital presence of your brand. We review relevant competitors, identify markets and target audience segments, set up KPIs, determine tone of voice (TOV) and content types, create imagery and posting guidelines, develop copywriting principles, and basic sets of social media templates. If needed, we can also develop a complex brand identity guide for social media.

We will develop an effective selling set of product cards/banners for e-commerce. The basic package includes up to 10 static and animated images. We will use stock images, create unique illustrations and icons. We can also organize a photo set if needed.

We start with research, come up with mood boards and references, discuss them with your team, and create the site map. Within 2-3 weeks, we present 2 design concepts. We include up to 10 refinements. After final approval, we prepare identified page templates with recommendations for animation and content design. We prepare Figma files ready for a developer.

We create an effective creative script for a brand/product video to present the new brand (or rebranded). After approval, we organize the production and select the most relevant team. The production cost varies and depends on the complexity of the video, such as 2D CG, 3D modeling, or shooting.